Movie Rebranding
Objective:
Design a new Poster, Multi-Channel Pack, and Title Sequence for a movie.
As the movie, Marriage Story tackles themes of divorce, I decided to revolve my design around the metaphor of divorce being like your favorite sweater coming undone. An unraveling sweater also shows that a relationship may be able to be fixed but it will never be the same as it once was. To achieve this idea, I mixed illustrator elements and filmed yarn.
PROCESS
